Moving? Tell Your SEM Expert

As your business continues to grow and thrive, chances are that at some point you’ll move to a bigger space, open a second store location, or relocate to a part of town that benefits your target client base. Whatever the reason, when you find yourself in a situation where you’re going to be moving on up, it is essential that you let your SEM professional know right away. The success of your local SEO depends on correct contact information- it’s never too early to get your SEM expert on the case so they can take the necessary steps to update your location information. Continue reading “Moving? Tell Your SEM Expert”

Local SEO for a Multiple Location Business

Imagine you’re the owner of a local business, and have shops in four different locations in your immediate area. First of all, congratulations- business must be going well! Secondly, how do you plan on getting word out to your targeted audience in each of these four areas that your store exists? Is it even possible for each of your four stores to come up on a local Google search, and how exactly do you make that happen? Enter local SEO– a multi-location business owner’s dream come true. By using local SEO strategies, you can make sure your company’s website is ranking high in searches, while also ensuring that the right location is ranking in the right area. Of course, as with any SEO marketing, you need to know what you’re doing in order to get the results- and ultimately the conversions- you desire. Here are a few guidelines for effectively using local SEO for each of your store locations. Continue reading “Local SEO for a Multiple Location Business”